As a child, I was fascinated by International Trade and how it connected the world together. I pictured cargo ships loaded full of food and supplies crossing the oceans to feed the world. Trade connects people despite language differences, religious practices, or cultural traditions to form a unique yet common human experience. Seafood has been in the heart of society since the beginning of humanity.

I wanted to personalize the experience of seafood by putting myself in a position to create strong partnerships with the fishermen, in order to understand the products better, and be able to identify the quality from the origin. I formed a small company that focused on the people we work with.

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First, starting in the food-grade industry, I soon realized the potential to extend our unique approach to cater to the distinct needs of animals under human care. It was a natural progression, maintaining the elevated standards of the human consumption seafood industry while embracing the crucial role of contributing to wildlife conservation efforts and care.